No Fear for Entrepreneurs Studying Business


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Alton TowersA new cohort of 74 Business Studies students began settling into life at OSFC with a confidence building visit to Alton Towers. The full day trip, planned and supervised by staff within the Business and Law curriculum area, is a regular feature as part of a programme that aims to support students through the difficult transition from school to college.

Yayha Goga, Level 2 and 3 Business Studies course leader, explains the benefits of this early intervention, “our Business Studies program is one that provides students with a wide range of soft and hard skills. By taking the students out of the classroom and into the real world they can begin to explore how business and people really work.”

Curriculum Area leader, Neil McDonald, added that “it’s vital we support students to develop friendships during their early days at college. These relationships help to build inter-personal skills that are important for moving onto university, training and employment.” Adding that “students who work hard throughout their time here leave as independent learners, with an expansive skill set and ready to invent themselves”.

Students taking part in the visit enjoyed meeting new friends and exploring their first business research exercise. Torrell Ugowe, visiting Alton Towers for the second time said “it’s been a fun way to meet new people and I feel more confident about working with others during the year ahead.” For some it was a chance to think a little deeper about the theme park. Daanyaal Khan, who has visited 8 times previously, explained he had ideas for how the management team might combat the negative media surrounding the park after this summer’s tragic accident, where one young lady lost the use of her legs when two rollercoasters inadvertently collided. “The park needs to showcase some of the new rides, which are fantastic. Every time I have visited I have had a great time and if I were in charge of marketing Alton Towers that is the message I would be saturating the media with right now.”

The Business Studies cohort will now work on producing a series of marketing and business communication resources for Alton Towers as part of their upcoming assignments. Students will need to produce a poster to attract new visitors, along with a leaflet to outline an area of corporate social responsibility that Alton Towers might choose to commit to, before finally delivering a presentation on the history of the Alton Towers theme park business.

If you’re interested in a Business Studies course, taking part in exciting trips as part of your assignments and developing into an independent learner at OSFC, come and visit us at our Open Days on Saturday 17 October, or Saturday 14 November, from 10am-2pm.

To learn more about Business and Law courses, or to apply now, please visit www.osfc.ac.uk/courses/business-and-law

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